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Public Relations

Livres anciens et modernes
Bernays, Edward L. (Signed)
University of Oklahoma Press, 1980
1995,00 €
(Ladysmith, Canada)
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Mode de Paiement

Détails

  • Année
  • 1980
  • Lieu d'édition
  • Norman, OK, U.S.A.
  • Auteur
  • Bernays, Edward L. (Signed)
  • Éditeurs
  • University of Oklahoma Press
  • Format
  • 12mo - over 6¾" - 7¾" tall
  • Edition
  • Reprint
  • Thème
  • Public Relations Textbook Spin Control Perception Management, Media Manipulation Text
  • Description
  • S Paperback
  • Etat de conservation
  • Acceptable
  • Langues
  • Anglais
  • Reliure
  • Couverture souple
  • Premiére Edition
  • False

Description

Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bibliographic references: Larson 11, Cole p.28. Book

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