Public Relations
Public Relations
Mode de Paiement
- PayPal
- Carte bancaire
- Virement bancaire
- Pubblica amministrazione
- Carta del Docente
Détails
- Année
- 1980
- Lieu d'édition
- Norman, OK, U.S.A.
- Auteur
- Bernays, Edward L. (Signed)
- Éditeurs
- University of Oklahoma Press
- Format
- 12mo - over 6¾" - 7¾" tall
- Edition
- Reprint
- Thème
- Public Relations Textbook Spin Control Perception Management, Media Manipulation Text
- Description
- S Paperback
- Etat de conservation
- Acceptable
- Langues
- Anglais
- Reliure
- Couverture souple
- Premiére Edition
- False
Description
Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bibliographic references: Larson 11, Cole p.28. Book