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Fashion Brands: Branding Style from Armani to Zara

Fashion Brands: Branding Style from Armani to Zara | Livres anciens et modernes | Mark Tungate

Livres anciens et modernes
Mark Tungate
Kogan Page Ltd, 2011
12,00 €
(Hyde, Royaume-Uni)

Mode de Paiement

Détails

  • Année
  • 2011
  • ISBN
  • 0749453052
  • Lieu d'édition
  • London
  • Auteur
  • Mark Tungate
  • Éditeurs
  • Kogan Page Ltd
  • Format
  • 9.5 x 6.25 inches
  • Thème
  • Clothes, Designers, Logos, Adverts, Psychology
  • Description
  • As New
  • Description
  • H
  • Jaquette
  • True
  • Etat de conservation
  • Comme neuf
  • Langues
  • Anglais
  • Reliure
  • Couverture rigide
  • Dédicacée
  • False
  • Premiére Edition
  • False

Description

Book and jacket in mint unread condition. 264pp. A wide-ranging study of fashion including marketing, objects of desire, logos, advertising, store design, psychology and the media, Full of first-hand interviews with key players, this work analyses every aspect of fashion from a marketing perspective.

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