Advertising: Reflections of a Century
Advertising: Reflections of a Century
Formas de Pago
- PayPal
- Tarjeta de crédito
- Transferencia Bancaria
- Pubblica amministrazione
- Carta del Docente
Detalles
- Año de publicación
- 1982
- ISBN
- 0434345407
- Lugar de impresión
- London
- Autor
- Holme, Bryan
- Editores
- William Heinemann Ltd
- Formato
- 12.25 x 9.25 inches
- Edición
- First Edition
- Materia
- Advertising, Selling, Psychology, History
- Descripción
- Very Good (+)
- Descripción
- Hard Cover
- Sobrecubierta
- True
- Conservación
- Excelente
- Idiomas
- Inlgés
- Encuadernación
- Tapa dura
- Copia autógrafa
- False
- Primera edición
- True
Descripción
No marks or inscriptions. A very clean very tight copy with unmarked matt black boards and no bumping to corners. Dust jacket price clipped but not marked or torn with traces of storage. 324pp. A lavish volume with reproductions from the top artists' advertising images over the previous century. They show how the images may be different but that the psychology used in selling has little changed over the period. A heavy book.