Public Relations
Libros antiguos y modernos
Bernays, Edward L. (Signed)
University of Oklahoma Press,
1980
Public Relations
Libros antiguos y modernos
Bernays, Edward L. (Signed)
University of Oklahoma Press,
1980
1995,00 €
(Ladysmith,
Canadá)
Formas de Pago
- PayPal
- Tarjeta de crédito
- Transferencia Bancaria
- Pubblica amministrazione
- Carta del Docente
Detalles
- Año de publicación
- 1980
- Lugar de impresión
- Norman, OK, U.S.A.
- Autor
- Bernays, Edward L. (Signed)
- Editores
- University of Oklahoma Press
- Formato
- 12mo - over 6¾" - 7¾" tall
- Edición
- Reprint
- Materia
- Public Relations Textbook Spin Control Perception Management, Media Manipulation Text
- Descripción
- S Paperback
- Conservación
- Aceptable
- Idiomas
- Inlgés
- Encuadernación
- Tapa blanda
- Primera edición
- False
Descripción
Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bibliographic references: Larson 11, Cole p.28. Book
