How to Predict What People Will Buy - The Key to Motivation Research
How to Predict What People Will Buy - The Key to Motivation Research | Rare and modern books | Cheskin, Louis
Rare and modern books
Cheskin, Louis
Liveright,
1957
How to Predict What People Will Buy - The Key to Motivation Research
How to Predict What People Will Buy - The Key to Motivation Research | Rare and modern books | Cheskin, Louis
Rare and modern books
Cheskin, Louis
Liveright,
1957
299.95 €
(Ladysmith,
Canada)
Payment methods
- PayPal
- Credit card
- Bank transfer
- Pubblica amministrazione
- Carta del Docente
Details
- Year of publication
- 1957
- Place of printing
- New York
- Author
- Cheskin, Louis
- Publishers
- Liveright
- Size
- 8vo - over 7¾" - 9¾" tall
- Edition
- F First Edition
- Keyword
- How to Predict What People Will Buy - The Key to Motivation, Research Motivation Research can help you in your business to, write your own success story." - from dust jacket. Author was, director of the Color Research Institute. Consumer Behavior, Behaviour Business Psychology
- Binding description
- J H Fair Hardcover
- State of preservation
- Good
- Languages
- English
- Binding
- Hardcover
- First edition
- True
Description
241 pages. Index. "Reveals the formulas and step-by-step case histories of packages, trademarks and ads of national and regional brands and how they were pre-tested to assure success. Learn how the amazing science of Motivation Research can help you in your business to write your own success story." - from dust jacket. Author was director of the Color Research Institute. Former owner's ink stamps upon front free endpaper else unmarked. Average wear. Sound working copy. Dust jacket now preserved in glossy new archival-grade Brodart cover. Book
