Public Relations
Public Relations
Payment methods
- PayPal
- Credit card
- Bank transfer
- Pubblica amministrazione
- Carta del Docente
Details
- Year of publication
- 1980
- Place of printing
- Norman, OK, U.S.A.
- Author
- Bernays, Edward L. (Signed)
- Publishers
- University of Oklahoma Press
- Size
- 12mo - over 6¾" - 7¾" tall
- Edition
- Reprint
- Keyword
- Public Relations Textbook Spin Control Perception Management, Media Manipulation Text
- Binding description
- S Paperback
- State of preservation
- Fair
- Languages
- English
- Binding
- Softcover
- First edition
- False
Description
Signed and inscribed by author upon half-title page. 374 pages. Index. List of selected readings. Bernays ".presents here his conception of public relations, a profession he helped to found; its importance to individuals, organizations, and governments. His ideas, backed by years of successful practice, offer a sound basis for the profession." - from front cover. Some page corners were folded. Considerable markings to contents. Highlighting on one page. Somewhat above-average wear. Lower corner of front cover clipped. Sunning to spine. Binding intact. New York Times clipping of author's wife's obituary laid in. Bibliographic references: Larson 11, Cole p.28. Book